Bobby S H Saw
Helping You Optimise and Gain Incremental Revenue
Independent Revenue Optimiser Specialist
Helping You Optimise and Gain Incremental Revenue
Bobby S H Saw
Revenue Optimiser Specialist
Bobby is a revenue guru, having worked in hotel revenue management, sales and marketing, and operations throughout his career. His extensive experience includes key roles in both property and corporate levels with international chains and independent hotels like Marriott International, CB Richard Ellis Asset Management, Legend Hotel Saigon, and Dusit International. He is also a certified and accredited Human Resources Development Corporation trainer under the Malaysian Ministry of Human Resources.
For Bobby, revenue management is more than just a combination of science and art. It’s about bringing people, systems, and processes together to optimise opportunities and gain incremental revenue.
Services
Each training workshop is tailored to each client's objectives, organisation structure, existing systems and resources. It also takes into account the impact caused by the Covid-19 pandemic.
The success of Revenue Management requires an entire team effort. With the revenue manager as the key driver, support, implementation and execution are carried out by key leaderships like general manager, sales & marketing and operations.
During the course of each workshop, uncover hidden demand and identify areas for further revenue growth. Evaluate existing resources and practices whilst exploring each product’s value cycle. Learn how to optimally time availability and price of your product and services to capture revenue opportunities.
Harnessing The Power of Revenue Management
Learn how revenue management can so effective and put to practice for sleeping rooms, function space, events, restaurants and spa. Gain incremental revenue and yield higher profitability. Participants will gain in-depth knowledge on how revenue management works today and what it takes to make strategic decisions as well as how to execute it effectively.
Build and develop a revenue centric culture that is cascaded down to all level of staff.
Revenue Management Tactics in a Digital World
Today’s hospitality business revenue strategies and decision making processes are mainly driven by technology and artificial intelligence. Hoteliers and business owners must inevitably take control of their marketing the digital way and in doing so, have the essential revenue management skill set to drive this.
Learn how to revenue manage in a digital world of internet savvy market to gain more market share, revenue and profitability.
Restaurant and Catering Revenue Management
The restaurant and catering business is not just about good food; it’s the ‘moments’ that people remember and profitability is more than just managing food cost.Optimise Revenue and Profitability through Selling the Right Seat to the Right
Customer at the Right Price for the Right Duration and Time. It is about an integrated set of business procedures that aligns people and processes to manage certain aspects like creating, identifying, and managing demand and pricing, as well as menu engineering and value proposition.
Revenue Management for Smarter and Profitable Sales
Selling the Right Product at the Right Time to the Right Customer at the Right Price using The Pareto Principle. All too often the team members doing direct selling are unaware of the big picture of what business they are expected to bring.
Besides using data analytics to plan strategies and optimise pricing, sales should understand how to consolidate efforts with revenue management to predict customer behaviour and expectations to maximise product utilisation and pricing to achieve optimal revenue results.
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Testimonials
It is my pleasure to introduce Bobby Saw, with whom I worked closely for four years in all aspects of the company’s integrated marketing strategies. His field of expertise is not confined to only revenue management - in which he is acknowledged as an industry leader; but also encompasses revenue generating activities such as room sales and packaging, food and beverage marketing, MICE campaigns, and digital distribution. He is able to impart this knowledge through theoretical and practical hands on experience with a passion to deliver results. His training programmes always rated with the highest results and were delivered in a professional and highly engaging format. I would have no hesitation in recommending Bobby for optimising revenues.
Dr. Jennifer Cronin, PhD
President
Wharf Hotels Hong Kong SAR
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